Thursday, March 13, 2014

Retro Makeup: Book Review and Giveaway!

Oh happy day! I have a copy of the book Retro Makeup: Techniques for Applying the Vintage Look by Lauren Rennells to give away. You may know Lauren's name from the book Vintage Hairstyling, which I wrote about here.

I was sent a review copy of the book and spent two happy bubble baths reading it from cover to cover. It's a very comprehensive look at makeup styles from the 20s to the 60s, with lots of practical info on how to achieve the looks. The photography and step-by-steps are very user-friendly.


Of course, my favorite chapters are on the 40s and 50s. I especially enjoyed the WWII history from a cosmetics point of view. Did you know that companies marketed lipsticks and cosmetics kits for service women? There was actually a rule that one's lipstick had to match the uniform, so colors like Auxiliary Red and Montezuma Red were developed to match the red accents on military uniforms.

I've been trying out the tips this past week: shaping my eyebrows into a "winged" shape, darkening my beauty marks with eye pencil, and applying eyeliner. (My favorite tip: when doing winged eyeliner, make a tiny dot to the side of each eye where you want the wing to end. Check that your dots are even and level. Then apply the eyeliner, ending your line exactly at your dots. Works every time!)


Here's some of my handiwork:
To enter the giveaway, just leave a comment on this post. Make sure that there's a way for me to get in touch with you, whether you leave your email or your username links to your website/blog. Open to all countries. I'll draw a winner at the end of the day Monday, March 17th.

Good luck! And thanks to HRST for providing a review copy and a giveaway copy.

386 comments:

  1. Ooh this would go perfect with my new cat eye glasses! Heatherrroach at gmail dot com

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  2. I would LOVE this book. I've been able to do the hair, but the makeup always eludes me.

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  3. I've been doing all kinds of research on retro styling, especially since I've recently started sewing (I just finished my first dress) and looking at making garments that are specifically retro-inspired or based on vintage patterns. I do a lot of costume related events throughout the year, and I've wanted to be more period accurate. I'd love to get my hands on a book that helps me pull those looks together!

    Thanks for hosting the giveaway!

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  4. This is definitely going on my wish list. I love that historical info is included. Auxiliary Red FTW!

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  5. How fun! I know a few girlfriends and I would love to look over this over a bottle of wine!!

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  6. Wish I have the opportunity (and make up and hairstyling skills) to look so charming!! Thanks for this giveaway and good luck everybody!!
    Sescun (sesmarc at gmail.com)

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  7. I would love this book, both for me (already doing the winged eyeliner but more tips would rock) and my hubby to use as a drawing reference!

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  8. Ooh, yes, please! I'm trying to get back into the swing of wearing makeup, and some refresher tips would be lovely!

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  10. Squee! I love doing makeup and this book would be awesome to have! Thanks for another wonderful giveaway!

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  11. Oh wow I would love this, I am terrible at applying make up!

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  12. I have Lauren's first book and this looks as though it's just as comprehensive! I'd love to have a copy, fingers crossed!

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  13. So cute! I've been looking forward to this book coming out for a long time!

    Here's hoping....

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  14. That book looks so cool!!! klyb123 at gmail.com

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  15. Wow, this book looks really good and would be really helpful.

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  16. oh, i have a lot of trouble with makeup in general, having gotten into it later in life, so any kind of helpful how-to book would be so very useful.

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  17. I need to up my style. I'd love a copy.

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  18. I would love to win this, but not for myself, but to give to my friend who would love to actually be transported back to about 1948.

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  19. I've heard very good reviews about this book and would love to have it as part of my beauty arsenal. You look lovely as always, btw. (sterling429@msn.com)

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  20. I am always trying to better my makeup skills. This book would be perfect!

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  21. I'm very curious about this book I don't use makeup on a daly bases but on spatial occasions I want to look spectacular and my inpractice is not doing it, but this would probably enhance my skill and help me create the vintage vibe I'm trying to achieve.
    http://docksjo.com

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  22. I'd love to have a copy of this book, I've been looking around everywhere for something that can give me a step-by-step and I'm always interested in the historical aspects of make-up and sewing. :) I tend to make vintage-inspired dresses and outfits for work/day. This would be great. :) I love you blog

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  23. oh yay! i've read her blog for a while now, and am glad she's doing a makeup book, too. :)

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  25. Ooo this would be soo handy! I'm just learning how to give myself a 1950's look and have soo much to learn!

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  26. glad to read that you like this book! i've been coveting it, though can't really justify buying it right now because i hardly ever wear makeup (but that doesn't mean i wouldn't pour over the book in bed all the time!)....thanks for the chance to get a copy.

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  27. I've had this book on my amazon wishlist for ages. I need all the instructions I can get! ;)

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  28. I would love to perfect the 50's look with some great makeup, thanks for the giveaway!
    (galexandrias@gmail.com)

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  29. Ooooh - I am terrible at winged eyeliner, this looks like it would be a real help!

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  30. I'm definitely interested. Turkishjade at hotmail.com

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  31. I am making my prom dress and it is going to be a very 50s-esque lace and tulle dress. I am planning on coordinating my shoes, hair, and makeup with the retro-ness of the dress and this book would be so beneficial! My email address is rklacas (at) comcast.net

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  32. I have been wanting this book!!! tippernewton@hotmail.com

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  33. This would be perfect for the pinup comp I'm entering, it would save me money!

    missjcreations@gmail.com

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  34. Ooh I would love. A copy! Grimmricksen AThotmail.com

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  35. Going straight on my wishlist! :) xx SarahFreebairn@hotmail.co.uk

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  36. What a neat idea for a book. A little history a little practical application. Thanks for the offer to share it. Ali.collier@gmail.com

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  37. How fun! I would love to get my hands on a copy so I can perfect my make-up. Haha a smudge of eyeliner and some red lipstick doesn't always cut it. :-)

    kmjones3@gmail.com

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  38. I've been wanting to up my makeup game for a while now... my e-mail is on my blog!

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  39. We live now in a degraded aesthetic universe. There's nowhere to go but backwards. This is why I need the retro makeup book. nadaATjps.net

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  40. Looks like an interesting read.

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  41. I love new makeup techniques! I had never thought of using dots to match up the eyeliner on each eye-- but that is the trick I used to give my self the Starchild star over my eye for my French Kiss Halloween costume one year!

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  42. Oh I would love to try the ideas in this book!
    kristen.bucklewATgmail.com

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  43. Oh I've had that book on my wishlist for a while! I would love to own it!!
    -Carla

    okamishoujo -at- gmail -dot- com

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  44. So I might have the lips to do a Marilyn, but goood, I Need help with everything else! I'd love to get a copy, Gertie. Just sewed my first 50ies Dress and now I only Need the matching Looks. Thank you for sharing.
    contact me through immimux [AT] gmail [DOT] com

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  45. OOh, that looks like a cool book! babelaftermath.weebly.com

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  46. This book looks so great! I'm really horrible with make up... Whenever I try to apply eyeliner I just end up looking like a panda. But this could be a little push in the right direction ;)

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  47. Wow. What a great giveaway. I would love to have this as I am not that skilled when it comes to make up..I sew vintage but having the look will just top it off.

    Sewacrookedline.com

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  48. What an interesting book! I have never been skilled at doing my makeup...ever. This would be a lot of fun!

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  49. Gorgeous! I've been looking to get more into my makeup game as of late and since I dress primarily vintage, these would just top off my outfit like a cherry on a sundae! History and fashion are my passions; I can't think of a better book for me to learn from!

    www.thewhimsicaldays.blospot.com

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  50. I bet that book is super interesting!!! I love that it includes the history along with the how-to. Thanks!

    Artgirlrachel at gmail.com

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  51. I love make up books and this one looks great. Make up then was so glamorous.
    ligeia2001 at hotmail.com

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  52. My step - daughters and I would use this so much! We've been thinking about the hair books as well. We love those older styles!

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  53. Fingers crossed!

    vintagezest (at) gmail (dot) com!

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  54. Yes, yes, yes! This looks gourgeous! I would we very happy to be the lucky one! Ju.lias@yahoo.de

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  55. Would absolutely love this!! I didn't have anybody to teach me how to do my makeup (or hair) and am at a total loss!

    kvfog [at] hotmail.com

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  56. I like that it has historical information as well!
    lost_kitty_k at yahoo.com

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  57. This book looks wonderful! I have real trouble with makeup and would love helpful tips like this. juliaf at outlook.com

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  58. Wow, what a lovely book! It would surely make MY day if I were to be that lucky. It really would be just the thing for me. I loooove the 40's and the 50's!

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  59. This looks like a fun book! I like that she added some history in there too. Email should be in my profile.

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  60. would love to own thisbook...learn tricks to make me look hot :) :) :9
    joan in italy
    b _fazio (at) tin (dot) it

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  61. This look like a super good book for me, I am still learning about makeup and I love the vintage looks! Thanks for the giveaway! cotc03 at hotmail dot com.

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  62. I could definitely use some eyeliner tips! Oh, and by the way, i also wanted to say thanks for mentioning "The Great British Sewing Bee" - I'm hooked! Your blog is one of my favourite sewing blogs; I used your videos to draft my first Peter Pan collar last week. detta.morrisonphillips@gmail.com

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  63. I am terrible with make up, so I need that book!
    saruqaATgmailDOTcom

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  64. Great give away! And the best news is: open to all countries!! I would love to win this book!

    Liz
    www.howling-liz.blogspot.com

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  65. I've been trying to get better at makeup, and this book would be hugely helpful because currently I'm very eye shadow handicapped.... Thanks for this awesome giveaway!

    flashbacksummer@emileighbmorton.neomailbox.net

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  66. Gertie - I've been wearing my otherwise very short hair in a victory roll in front ever since you wrote about it, and have had many compliments. Since my young girlhood spanned the late 50s and early 60s, I remember makeup from that era and actually wore it in my very early business life. Would love to have this book, and thanks for offering it to your readers. Dana..danahill@att.net

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  67. Hair and proper makeup are integral to complete any vintage fashion statement...they add to the perfection of the outfit.
    sewmuchtrouble@yahoo.com

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  68. oh....that book looks so special! jenezamis@yahoo.com

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  69. What a fun book. I've been curious about trying some makeup techniques.

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  70. first of all- your make up looks stunning! Thank you for the chance of winning and trying this out myself! ibs102 (at) hotmail (dot) com

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  71. This looks like such a cool read!

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  72. I have been wanting this book for awhile! It looks like it has so much information! PBarr505@yahoo.com

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  73. Such fun! Thank you for hosting the giveaway!

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  74. I have the hairstyling book which is fabulous, and have been eyeing the makeup one for quite some time. I would love to learn some new tricks :)

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  75. this would be cool - thanks!!! (lesleyana1@yahoo.com)

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  76. OMG I NEED THIS :) (aprilapril1989@gmail.com)

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  77. This looks like a great book! I'm going to a convention at the end of the month and joining in a costume group as a cocktail party Avenger. I've been looking up youtube tutorials for retro make-up, but this book would really be helpful.

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  78. so fun!! I need eyebrow help! thecraftingfiend@gmail.com

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  79. I stated using eyeliner a couple of years ago..what a difference it makes when you wear glasses ! I've always worn lipstick..but have graduated to some bright reds and pinks. I think when I do it right, it gives me a younger look [I just turned 60]..less foundation and more emphasis on the eyes. I would love to learn more techniques !

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  80. The book looks awesome! Thanks for sharing!

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  81. I'd love this book, it looks amazing. Fingers crossed

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  82. Fabulous photo! My Daughter, Lorien would love, love this book. She's so into makeup and retro.

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  83. Ooh, I've been wanting to check this out for ages! It looks great.

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  84. Such a beautiful looking book, I really dig the bit about military makeup kits!

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  85. I am so excited to look at this. I enjoy trying different vintage makeup techniques. m a r i a h DOT o l i v e r AT g m a i l DOT c o m

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  86. You look great! I would love this book!

    www.indecisivelyrestless.blogspot.com

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  88. This is a book I need! vnicanndrais at gmail

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  89. Wow I have the hair one how cool if I was lucky anuff to have makeup one too. Fingers an toes crossed x cmschulz2002@yahoo.com

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  90. Wow I have the hair one how cool if I was lucky anuff to have makeup one too. Fingers an toes crossed x cmschulz2002@yahoo.com

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  91. Oh, how great! and fascinating about the military makeup!

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  92. Wow, your makeup looks great! I'm intrigued by this book because I can never seem to get vintage makeup techniques right. It's very frustrating.

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  93. Love! Have to own it! email: blanka.medak@yahoo.com

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  94. I want a copy simply because my makeup application has been in a rut of late. LaGilyard@gmail.com

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  95. OOH i would love this book. My burlesque persona could benefit from this! :-) wendy.raisanen@gmail.com. XOXO

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  96. Oh, my Mom was a hair dresser in the late 40's, 50's, & 60's. I LOVE, love a chance to win this book!

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  97. I LOVE this book! I've read her blog for quite a while and both of her books, especially this one, are very thorough and user friendly. I'm also a nerd for fashion/makeup history so I love the extra information in them as well. Definitely a book I would love to have in my vintage "arsenal"!

    xoxo, Alesha
    www.oldfashionedwhimsy.blogspot.com
    iRock4God2@yahoo.com

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  98. Please put me into the draw - thank you xx
    gholmes724 ((at)) gmail ((d0t)) com
    @gholmes724

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  99. Love the giveaway, would so use this to go with my addiction to Hell Bunny and Voodoo Vixen that I keep on buying from Retro Daisy in Town x
    @RachaelJessBlog

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  101. Generous of you to offer this giveway. Thank You. sandramblades@yahoo.com

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  102. I must get my hands on this book! I will be looking for the hair one as well. Thanks for hosting the giveaway! ninypants1 @ hotmail .com

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  103. I so need this book!!! I love that it covers so many decades and has some history in it too.
    Thanks for the giveaway and great review!

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  104. Ooh, what a great tip about the eyeliner! I have been wanting this book for ages, and it would be so great to win one. Thank you so much for hosting this giveaway Gertie! ♥

    xox,
    bonita of Lavender & Twill

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  105. Lovely giveaway Gertie!! tdauvergne@gmail

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  106. The hairstyling book was so good, cannot wait to read this one!

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  107. I loved the hairstyling book, so I can imagine this is amazing! The history of makeup is a very interesting read, glad to hear that she included some.

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  108. I'd love a copy of this book! redletteryear (at) gmail.com

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  109. I love books, and I have a lot of vintage and retro books. this one would be a great add to my collection! :D lostinmoon@hotmail.com

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  110. Sweet! I've been wanting to get a hold of her hair book for ages, but the makeup book is even MORE exciting! On the off chance that I luck out, my email address is caroline(dot)doreen(at)gmail(dot)com.

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  111. Thanks for having such a great giveaway. I would love to have this book to add to the ones I have on vintage fashions. herebdragons@yahoo.com

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  112. Love the new look on you! You look very fresh and put together. Even if I don't win I'm going to pick up this book~

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  113. I have her other two books and would love to add this on to my collection!

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  114. What a fun and informative book. Thanks for the chance to win a copy.

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  115. This book has been on my Amazon wishlist for awhile now! Email: randideo at gmail dot com

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  116. Wow, thanks for the heads up about the book!

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  117. Awesome! I have been eyeing this book for a while.

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  118. This book looks awesome! I'd love to win a copy. :)

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  119. Exciting! I've been eyeing her hair styling book for ages.

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  120. Love it! And would love to have a copy.

    Annie : http://enantiomerproject.blogspot.com/

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  121. This looks like a great book!
    hologrammatic (at) yahoo.ca

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  122. Love your blog, looks like a great book!

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  123. Hope I win!! Sewjourner

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  124. I've always loved this book - A friend had it but they were very wary of me "borrowing it" forever!

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  125. Oooooh, I'd love this book! My name goes to my blog, or you can email me at aebirk AT gmail DOT com. Thanks for doing this giveaway!

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  126. Your eyebrows look fantastic, seriously!

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  127. This would be super awesome!!

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  128. I'd so love to have the have this look - very womanly!
    Rita King - Facebook

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  129. Ooh! I have her book about vintage hairstyles but my personal library is definitely lacking in the vintage makeup department. I'd love to win this so I can brush up (ha!) on my skills. :)

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  130. I've actually wanted this book for a while, owning her other books already. I'd love a copy! And your makeup looks terrific. I'm sure you had a lot of fun playing with it—I bought Kevyn Aucoin's book when it first came out ages ago, and it's fabulous. My friends and I had such a great time imitating the various looks.

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  131. This book looks amazing!! I know I'd love it....

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  132. Thank you so much for offering this giveaway!

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  133. I'd love this - I bought the hair book for ideas for my wedding and got my makeup done in a vintage style on the day - But I can't seem to figure out winged eyeliner myself! It would be great to get an official guide!

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  134. Gorgeous, I want a copy! nwright@gmail.com

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  135. Love it! As someone who fell into wearing a lot of vintage style looks due to a short torso, this would really help me complete the look! I am a total makeup novice, and even still struggle with eyeliner. Stupid winged eyeliner. It looks great when I get it right, and like I have some kind of lazy eye if I don't!

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  136. I've tried some retro makeup techniques and I think I look ridiculous. Perhaps I just need some proper instructions...so winning this book would be great. Thanks so much for the giveaway!

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  137. What a great idea for a book! I always have trouble getting it right, so this would really be helpful.. Thanks for the giveaway!

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  138. I love retro make-up and could certainly do better than my usual liquid eyeliner + mascara everyday look! (@living4theblue on Twitter)

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  139. Oh this would be fantastic! My teen is just getting into makeup. I would love for her to do it right!
    ~Michelle

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  140. Adorable! Can't wait to get my hands on a copy!

    aheussler @ gmail .com

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  141. Love it! You look so gorgeous!

    edrazic@unomaha.edu

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  142. Ooooh! I love make up!
    b_short1014@yahoo.com

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  143. Oh my goodness, I have been eyeing that book for ages! I would love to actually learn how to do a decent cat eye. Your look is absolutely flawless!

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  144. I would love a chance to win this book. I don't have a clue about makeup, but I really want to learn. MsVoodooKitten@hotmail.com.

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  145. What a great read. megandurant AT gmail DOT com

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  146. Awesome book!
    sing4love44@yahoo.com

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  147. Oh I love books like this, they are so full of amazing things to learn. Ambrerose at aol dot com

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  148. One of these days I am determined to master liquid liner. I tend to get stuck in a rut with my makeup, forgetting how much fun it can be to play with color and different techniques.

    Looks like a gorgeous book – and who doesn’t want to look like lovelies in those vintage photos!?

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  149. wow!! would love to create a classic look out of this book :D
    marinetherese(at)yahoo.com.ph

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  150. Oh lovely! What a book that would be to have. I take all your book suggestions to heart! Kris.Veres at gmail.com

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  151. What a great reference! I'd love a chance. poppyandsparrow at gmail dot com.

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  152. This book is on my wish list, winning it would be great! Especially with the wedding of my brother in May ...

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  153. Your hair looks so cute!! I have the other book of this series, its about hair, so I guess this one is a nice one, too.

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  154. Your hair and makeup look so fab! I love vintage style makeup, and it's great to see that there's finally a resource out there that is more than just the "pin-up" large winged eyeliner and cut crease. Hurray!

    Thanks so much for hosting this lovely giveaway!

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  155. The book looks fab and I really need to up-date my look ...

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  156. Oh, this would be fab for my 50 & 60's inspired looks. I have some gorgeous dresses but this book would help me to complete my looks!

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  157. This looks amazing, and you look gorgeous! I'm definitely in need of some vintage make-up tips. :)
    My email is yumehh [at] gmail.com

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  158. Would love to be in to win, the book looks very useful indeed!

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  159. love these retro looks- might even help with my contemporary efforts
    megansl at bigpond dot com

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  160. I've always wanted to be able to achieve a retro look, but have no idea where to start. Would love to win.

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  161. Hi, this looks amazing. I am fascinated by the social history behind make up and clothes, and would love to read about it. The bit about lip stick is fascinating. As a long time winged eye liner wearer, I feel I need this book in my pics. P.s your make up looked really good. Janinecrossley@inbox.com

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  162. What a great book. I'd love to win!

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  163. This looks like such a good book! I love a vintage make-up look.

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  164. Oh wow, this would be amazing! I've been eying the vintage hairstyles one- I just got a little bonus from work, so I think I'm going to pull the trigger on it, but as awesome as it would be I can't quite afford both of them. Fingers crossed and thank you!

    corvus.melloriATgmailDOTcom

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  165. Yay! I love buying make up, but I don't really know what to do with it apart from my beloved eyebrow pencil, mascara and blush. Some good tips would be well appreciated :)

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  166. What fun! This would be a blast. Holly.lewis@gmail.com

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  167. Me and my husband do love the 1950s and sometimes make some vintage-styled photos, so this book would be great to learn how to look better :)
    Instagram: vintage_mary

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  168. Book looks fantastic, I would love to learn how to create authentic looking make up properly
    http://bakesnmakes.blogspot.co.uk/

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  169. This looks fab.... I am forever on a constant "journey" trying to perfect my winged eyeliner and oh, what a rocky little road it is!

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  170. This book looks great. Retro hair styling scares me, but I think I could manage the make up!

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  171. OMG you have NO IDEA how much I need the help that this book so obviously could provide. I live in a 50's town, and to be able to create that look would be AMAZING. I've never been good at makeup, so I need this!!!

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    1. Oh - and I am x_smilie at yahoo dot com

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  172. I'm a 30s gal myself - would love to have the make up to go with the tea dresses. Not to mention getting my brows to look as good as yours! troubleandstrumpet@gmail.com will find me.....

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  173. This looks amazing! Would so love to try different looks.
    call_kiki_now@yahoo.com

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  174. Oh wow, what a fantastic resource! I peeked at the 1920s section and thought it would be fun to figure out a Downton Abbey look. =) Thank you for the review and giveaway!

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  175. Wow, nice! It sounds like a great book. Thank you for talking about it and for the giveaway!
    lholy_chan (at) yahoo (dot) fr

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  176. Wow! I so much need to improve my make up and hair skills, that book would help a lot.

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  177. How fun! I taught myself to put on makeup in the 80s. Probably I could learn (and unlearn) a thing or two…

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  178. Hi there, I am stuck in a 90s makeup rut and this book looks like fun! Thanks!

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  179. Hi there, I am stuck in a 90s makeup rut and this book looks like fun! Thanks!

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  180. I have been interested in that book (and the hair one). I don't do much makeup but think that it could really add something to my look.

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  181. I work at an antiques and vintage fair and wear vintage dresses, but I'm a bit clueless when it comes to make up, so I'd love to win this book and complete the look! My email is oh.deer@hotmail.co.uk

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  182. This looks like a great book and your makeup is terrific! Thanks for the information and giveaway - love your site!

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  183. Love your site...feeling lucky!

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  184. Awesome book!
    Lexie - toreapage@gmail.com

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  185. I love hairstyles from the past they seem more interesting than the styles of today. the book looks interesting and well thought out.

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  186. Your makeup looks really nice, Gertie! That looks like a great book, and I'd love to win it!

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Thanks for your comments; I read each and every one! xo Gertie

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