Lucy in Disguise (thank you!), and it's pretty amazing. This is Lily Allen's debut clothing collection, for which she teamed up with her sister. The pair were inspired by actual vintage garments, and I think this is very nicely done vintage repro. There are designs that span from the 30s to the 70s, but my very favorites are the mid-Century stuff. (No surprise there.)
I adore this 40s day dress, with great collar and pocket details.
This ombre-dyed gown is luscious and romantic, with a pretty back collar detail.